Sonja Hastings, Author at Optimal Sales Search

Is Your Company’s Reputation Hurting Your Chances of Hiring A-Players?

Your Corporate Reputation Will Impact Your Ability to Recruit Top Sales Candidates

Who are the most reputable companies in the tech sector? According to Reputation Institute, who runs annual surveys collecting data from more than 60,000 respondents, the lineups have included companies like Google, Sony, Canon, Apple, Microsoft and Samsung.

Why does your reputation matter? Companies who have excellent reputations engage more with employees and enjoy much stronger levels of employee referrals, client referrals, and positive online recommendations.

April 16, 2016

Three Mistakes to Avoid When Hiring a Recruiter

Building Lasting Partnerships With Recruitment Agencies

If you’ve used a recruiter to source sales candidates successfully, you understand the importance of your role in the recruitment and hiring process. Taking an active interest in the recruitment process, making yourself available, and fostering open communication with your recruiter are important parts of developing a productive working relationship.

April 7, 2016

Time-Tested Strategies for Hiring Sales Performers

Put the Sales Hiring Odds in Your Favor

Are you still dealing with high-turnover, under-performers, and missed quotas? The greatest challenge of any sales manager is in the recruiting. Getting the right people, on time, with the right skills that fit the corporate culture is a challenge.

So how do you pick the best sales talent?

March 12, 2016

One Tip That’ll Reduce First Year Turnover

Put an End to Unnecessary Sales Turnover

When you recruit a new sales candidate you talk about all the good things they’ll experience with your company. You talk about how the compensation plan is exceptional, the products are revolutionary, and the leadership is immune to failure. >>Read More<<

February 29, 2016

7 Ways to Get Control Over Your Sales Recruitment Process and Win the War for Top Sales Talent

Top Sales Talent is THE Edge You Need to Win Business

Losing out on good candidates to other companies? Wonder why you can’t seem to attract enough sales candidates to make a strong hire? It’s no secret that hitting your revenue targets starts with building a successful sales team. Recruiting the right players who are motivated to succeed will prevent the problems that hiring the wrong people create.

Getting and keeping your sales team in top shape requires an exceptional recruitment strategy. If you’re determined to win the war for talent, you must first win the recruitment battle. It starts with these seven strategies…Read More

February 16, 2016

Reduce Sales Turnover in a Hot Tech Market with Training and Development

Sales Training and Professional Development Says, “We Care.”

As the job market picks up steam in the technology sector and employees have more options, turnover becomes a heated topic. In today’s job market, employers need to continuously protect their hiring investments and work hard to improve retention rates. One way to increase retention rates is to implement training and development programs. Read More

January 19, 2016

New Year Brings New Challenges in 2016. Will You be Ready?

The Job Market, Recruiting, and Trends Ahead for 2016

Welcome to 2016! If you’ve hired for your sales team lately, you’ve learned how difficult it is to find top sales latent. Most hiring managers have discovered hiring sales talent is frustrating, difficult, and riddled with career risks even in the best of times.

As we head into 2016, this year should prove to be even more difficult when it comes to attracting top talent. With the unemployment rate continuing to decline, and the number of jobs increasing, attracting and retaining sales talent has never been more challenging. Read More

January 12, 2016

Five Ways to Get Ready for Year End Sales Turnover

Preparing for Year End Turnover

The end of the year is looming. While you’re busy making strategic plans, setting revenue targets, and carefully carving out territory changes for 2016, some of your key salespeople are getting ready to leave. It’s simply inescapable. Healthy turnover is ideally concentrated towards sales reps that’re under performing. But unfortunately, that isn’t always the case. Read More

December 15, 2015

Running Out of Time? How Can You Hire Salespeople Now?

Have You Considered These Recruiting Channels?

With Q4 quickly coming to a close it’s time to step up your sales recruitment game as you look towards 2016. Now more than ever, top sales talent is hard to come by, and you’re not alone in the quest. With rapidly increasing numbers of counteroffers and top candidates receiving multiple offers, it’s time to tighten up your sales recruitment efforts. Read More

October 28, 2015

What do Dolly Parton, Jerry Seinfeld, and Rock Star Sales Rep Mike Have in Common?

Providing Sales Talent With More Than an Internet Connection

Imagine you run a production company. You’ve had a few big wins and business is going well. You’ve hired a master songwriter, and you’re certain you have the next big hit. In fact, this song’s so catchy, even a second tier singer could make it a hit.

But your business is just starting to gain momentum. And what you really need at this stage in the game is a big star. You know a hit song combined with a big name performer will almost guarantee financial success.

So you go out and recruit Dolly Parton. Sure, it takes a few months to get her attention. But you’re convincing, persuasive, and she likes your song. Read More

September 25, 2015